Random readings on society, politics and change – Jorge Carrillo
Increasingly, startups, incubators and accelerators around the world are clustering around leading-edge companies and institutions in dense urban settings called “innovation districts.” By creating shared value, placemaking has much to offer this emerging geography of innovation in cities. It can play an important role in an integrated strategy designed to attract, retain and cultivate talent; to improve networking and communication flows between innovators; and to make the district a distinct, memorable destination. As this article shows, by averting, sharing, and externalizing costs, quality places can also accomplish these goals with a greater return on investment than many conventional approaches.
These eight principles reflect our work with the Brookings Institution on innovation districts, combining twists on some of PPS’s well-known strategies with fresh new observations:
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